Blog » Westchester Wins When Everyone Is Counted!The United States Census Bureau reached a wide variety of Westchester consumers through outdoor advertising. By utilizing billboards and 30 sheet posters, the US Census was able to target places in Westchester such as Yonkers, New Rochelle, Port Chester, and Mount Vernon to meet their deadline of September 30th 2020. The Census conducts a report every 10 years in order to count every person in the United States. Earlier this year, the City of Mount Vernon formally launched its efforts for the 2020 U.S. Census to secure federal funding that directly impacts many city programs, including emergency response services. 30 sheet posters offer a billboard like format advertising in a smaller and more affordable package. They offer tremendous visibility to vehicular traffic by reaching both drivers and passengers on their commute to and from work.