The Department of Homeland Security used Outdoor Advertising to help raise awareness across the United States. This successfully targeted four diverse major markets to create the Blue Campaign. The Blue Campaign is a national public awareness campaign. This is designed to educate the public, law enforcement and other industry partners to recognize the indicators of human trafficking and how to appropriately respond to possible cases. These bus, airport and bench Outdoor Advertisements successfully targeted residents, commuters and covered high traffic areas throughout in Denver, Colorado, Buffalo, NY, Honolulu, Hawaii and Nashville, Tennessee. This campaign utilized bus advertising media formats that include bus king size posters. These media formats grasp the attention of consumers of both vehicular and pedestrian traffic on their daily commute.
We at Inspiria Outdoor singularly focus on Outdoor Advertising. Our primary objective is to substantially increase a company’s brand recognition and exposure through strategic outdoor advertising placements. We are proud to guide our clients in providing the best outdoor media mix available to meet their budgets and strategic goals. In other words, whether you are interested in airports, buses, rail, or specialty media, Inspiria is your partner in outdoor advertising. For this reason, we are proud to have experts on staff to guide you each step of the way from planning to execution.