Advertising for Media and Entertainment

The #1 thing that differentiates businesses besides reputation is VISIBILITY.

TIMES SQUARE ADVERTISING

Whether you are interested in digital billboards, static billboards or solar kiosks, Times Square advertising is accessible to companies of all sizes. Here are some fun facts from Times Square Alliance: Times Square only occupies 0.1% of New York’s total land area but generates 10% of the City’s economic output. 174 Million People enter in to the Times Square Bowtie annually. 53% of Residents are considered high income, educated young professionals who are mobile and progressively early adopters with cutting-edge retail preferences. 47% of visitors continue to share on social media after their visit to Times Square.

TAXI TOP ADVERTISING

Taxi top advertising is among the most recognizable in the world. Most customers are accustomed to seeing the bright backlit top featuring ads whenever they step in or as they are walking the streets of any city. Taxis gravitate toward the busiest areas in most cities as well as airports making taxi top advertising a natural fit for general market saturation in major cities like NY and Chicago. Taxi tops are sold in packages based on showing levels in each city.

TAXI TV ADVERTISING

While taxi top advertising capture those entering taxis or walking/driving past them, taxi tv advertising specifically targets taxi passengers. Those who have ridden in taxis are certainly familiar with the concept of taxi tv advertising. Playing in loops, your ad slot allows for a 15, 30 or 60 second full motion video allowing you to showcase your brand while passengers ride toward their destination. Taxi tv advertising can allow dayparting to further reach your target audience such as evening and rush hour day parting.

BILLBOARD ADVERTISING

Located on key highways, intersections and choke points in major cities, billboards offer unparalleled large format advertising. Billboards offer tremendous visibility to vehicular traffic as they reach both the driver and all passengers on their commute to and from work or while out shopping on the weekends. Billboards offer an enormous creative canvas which will make a major impact in the market.

BUS SHELTER ADVERTISING

Bus shelter advertising can deliver mass exposure or be targeted to reach a specific demographic audience or geographic area. Overall impressions are substantial as bus shelters are viewed by both pedestrian and vehicular traffic alike due to their curb side positioning along main roadways.

LONG ISLAND RAILROAD ADVERTISING

Long Island Railroad advertising are popular choices from the out-of-home advertising category. You can choose from two options when advertising on Long Island Railroad. These include both rail platform advertising & rail interior car card advertising.

RAIL PLATFORM POSTER ADVERTISING

Rail platform advertising represents an excellent way to position your business in front of the affluent suburban commuter, each and every day. These displays not only reach the individuals on the platform, but the people inside the train who are looking out the window. This media form provides high frequency coverage of a very upscale audience while offering the ability to target geographically by placing ads only at the specific stations which target your consumer.

SUBWAY PLATFORM POSTER ADVERTISING

Situated on the subway platforms and walkways throughout New York City, vibrant and detailed subway advertising platform posters target key demographics — both multicultural and upscale audiences. These highly visible, clean posters demand attention in an otherwise hectic commuter environment — giving riders the opportunity to break away from their surroundings and to completely absorb your message. Forge new relationships with NYC’s 5 million+ daily riders through thousands of subway platform posters spread throughout the entire subway system.

SUBWAY INTERIOR ADVERTISING

Subway advertising with interior car cards allows you to target the vast urban commuter audience, with heightened impact due to the captive nature of transit. These ads take advantage of the morning & evening rush hours, maximizing impressions among diverse ridership demographics including executives, street artists and everyone in between. These ads are sold in showing levels ranging from several hundred in small systems to quantities equal to 1000 car cards in New York City.

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